Online Advertising Becoming a Larger Industry
The internet has emerged as an increasingly important part of the U.S., even in light of a recession that has undermined advertising as well as consumer spending.
This week, the Interactive Advertising Bureau released figures showing that interactive advertising now accounts for $300 billion in economic activity nationwide.
According to the organization, the advertising-supported internet is now 2.1 percent of the gross domestic product, and it employs 1.2 million Americans directly, along with another 1.9 million people in related support positions.
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